In an effort to keep you moving this busy season, these blog posts will be quick and simple.

Here is tip #16 …

PLAN FOR THE WEATHER

You’re going to get some bad weather. I don’t know what day, but it always seems to happen at least once in the last week. Be proactive about it.

If you’re in the northern climates where it freezes, go buy a few extra bags of salt. Make sure your shovels and snowblowers are in working order. Hire a couple college kids home on break and make it their sole priority to keep your sidewalks and parking areas clean on a snowy day.

If you’re in the southern climates where rain is the big concern, get a few large golf umbrellas and hire a couple college kids home on break to escort your customers to their cars.

Word will spread quickly enough that you were not only prepared for the weather, but knew exactly how to keep the weather from ruining their shopping experience.

An ounce of planning can earn you a ton in sales.

-Phil Wrzesinski
www.PhilsForum.com

PS We had a torrential downpour one Christmas Eve. My son made ten dollars in tips escorting customers out to the parking lot with an umbrella. We had an ice storm one Christmas Eve and used our four-wheel drive vehicles to deliver several layaways that day. We had a hard snow on the Saturday before Christmas and I had two guys alternate shoveling and icing the front all day. We didn’t need one of those fans for drying out the front mats because no one was tracking in any snow. Get the picture?