I bought people talking about my store for only $418.
This next project cost about the same – and I didn’t have to pay for it!!
Candy Chang started a project down in New Orleans by turning sheets of plywood into interactive works of art by asking people to finish this sentence – Before I die, I want to…
The interactive chalkboards have become a worldwide phenomenon.
I first learned about the project back in the spring and was kicking around the idea when a local artist approached me, wanting to use the side of our building for this project. She applied for a local grant of $500 and the board you see pictured is the result.
This picture was taken the day after the board was installed. You can see that it was already two-thirds full. The success of that board has prompted us to put up two more – My Favorite Toy… and the original Before I Die…
Now we have people talking and writing (and showing up)!
After the boards are up, we’ll install the webcam (for both novelty and security).
You can get word-of-mouth when you do over-the-top things in and around your store. Heck, you can duplicate this one quite easily.
PS We used 1/4″ sanded plywood primed and painted with chalkboard paint. You could also use black flat paint if you’re on a tight budget. Doesn’t erase as well, but it still works. The borders are made with 1″x2″ poplar boards – the hardwood will last a little longer and hold up a little better. But just a simple piece of painted plywood will do the trick, too (but use a thicker plywood). The words are painted on (you can use a stencil or freehand it or even leave the board blank except for the header).The sidewalk chalk is in a 6″ cube acrylic box with a hinged lid.
The two other boards also have received funding through generous grants. See if there is money for art in your community.
|Prepping the boards for mounting.|
|You can see the border – simple carpentry.|
|The chalk box.|
|Maggie, the artist behind the project and Dave, the carpenter.|